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Press Release


FOR IMMEDIATE RELEASE
CONTACT:     Melody Goeken
                        My Melody PR
                        210-363-1239
                        MyMelodiaPR@gmail.com

CARPET WORLD SAN ANTONIO EVOLVES TO CW FLOORS®
Change in leadership transforms a 40-year-old carpet
company into a modern flooring institution.

San Antonio—May, 2011-What began as a single store, small family business more than four decades ago is now one of San Antonio’s largest flooring companies. CW Floors®, formerly known as Rugs N’ Remnants and later Carpet World, now has 40 full-time employees, 150 contract workers and four locations totaling 87,000 square feet of retail space. Three full-service locations in San Antonio and one outlet center within San Antonio and New Braunfels, Texas. To date, the locally-owned company has sold more than 61 million square feet of flooring.

The Feik family of businesses, headed by John W. Feik, acquired the company in 2006 and Feik’s son-in-law, Jeff de Rojas, was tasked to create a strategy for its future. De Rojas was named president and chief operating officer in 2007 and immediately set his sights on expanding the privately-held company’s product offerings by adding a more diverse mix of high quality flooring options – as well as a selection of window coverings and countertops. At the same time, he developed a new long-range vision for the company that would embrace the changing realities of the retail flooring market.  He also revamped the existing company stores, built two new ones, created its first commercial sales division, and diversified and strengthened the workforce.  Since the acquisition, the family has invested an additional $3 million in the company’s future.
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Click on the thumbnail below to read each article.

CW Floors Launch San Antonio Business Journal
CW Floors Launch San Antonio Express News CW Floors Launch Habitat for Humanity

San Antonio Business Journal

San Antonio Express News

CW Floors and Habitat for Humanity of San Antonio

     

Below are videos of various news coverage of CW Floors. Click the play button in the center of each to view that video.

Great Day SA

San Antonio Living

KENS News

KSAT News

KVDA News

KABB News

WOAI Radio News

 


Visit CW Floors ® : Visit Our Distribution Center:
2103 NW Loop 410
San Antonio, TX 78213
(210) 349-1170
Open until 8pm on Thursday
Monday–Friday: 9am–6pm
Saturday: 10am-5pm
639 Lanark (Distribution Center)
San Antonio , TX 78218
(210) 655-3040
Open Monday–Friday: 9am–6pm
Saturday: 10am-5pm
CW FLOORS TO GO

 

San Antonio Flooring, Seguin Flooring, San Marcos Flooring, Boerne Flooring, Canyon Lake Flooring,
Carpet | Hardwood Floors | Ceramic & Porcelain Tile | Stone Flooring | Granite Countertops | Wood Flooring | Discount Flooring | Carpet Stores | Tile Flooring


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